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✎ Written by humans. We love AI, but every article here is written by our top experts.

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Sad but Expectable Truth of the Analytics Services Industry

I guess it's more or less true with every industry, especially with those related to the internet. There are two kinds of service providers,…

Feb 22, 2019 · 5 min read

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5 Tips To Acquire Accurate Customer Data For Your Business

If you run a business, then you are well aware of the fact that there’s nothing more important to your success than your data.…

Feb 7, 2019 · 4 min read

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How Geofencing Works for Brick-and-Mortar Businesses

E-commerce options heavily drive the spending patterns of modern consumers. Instead of getting into their cars and driving to local stores, people can log…

Jan 28, 2019 · 6 min read

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Does Ecommerce Put Your Customers Data at Risk?

Every day, the digital world gets more and more dangerous which, in turn, means sensitive data stored on open networks becomes more vulnerable. We…

Dec 28, 2018 · 5 min read

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AI vs BI – Learn The Difference

Using the power of technology is a must for any business looking to compete in today’s world. Many business owners understand how important technology…

Nov 29, 2018 · 5 min read

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Three Types of Segmentation and How to Use Them

In determining your marketing strategy, segmentation is critical to success — it's the foundation on which your advertising rests. When building that foundation, you…

Nov 27, 2018 · 4 min read

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Personas: Why Is it Important to Understand Your Users?

If you create a product for everyone, you’re creating it for no one. As much as you want to appeal to a wide audience…

Oct 11, 2018 · 3 min read

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How To Ensure Your Google Analytics Data Remains Secure

Only Google knows exactly how many websites are using Google Analytics, yet estimates suggest as many as 30-50 million websites use the service. In…

Aug 6, 2018 · 4 min read

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7 Ways To Find Beta User To Test Your App

Beta testing is most effective when it is carried out early enough to incorporate test feedback but late enough for a realistic almost-ready product…

Aug 1, 2018 · 4 min read

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Level up as an Analyst by Asking the Right Questions

It's not about the amount or quality of the data that matters the most. It's what you can do with it. The insights you can…

Jul 26, 2017 · 4 min read

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