analytics-dictionary / term / data infrastructure

Data governance

Data governance is the set of policies, roles and processes that keep data accurate, secure and used appropriately.

Written by Reflective Data experts · updated Oct 5, 2026

It covers who owns each dataset, who may access it, how long it is kept and how sensitive data is protected. Good governance enables self-service rather than blocking it.

For AI use cases, governance matters even more, because agents need scoped, auditable access to data.

Data catalog Data quality Personally identifiable information (PII)

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Schema

A schema defines the structure of data: the tables, columns and data types it contains.

amazon-s3.md

Amazon S3

Amazon S3 is AWS object storage, widely used as the foundation of data lakes.

data-latency.md

Data latency

Data latency is the delay between something happening and it being available for analysis.

google-analytics-parallel-tracking.md

Google Analytics Parallel Tracking

Parallel Tracking sends a second copy of your GA4 hits to your own data pipeline, so…

data-product.md

Data product

A data product is a dataset or model packaged for reuse, with an owner, documentation, quality…

infrastructure-as-code.md

Infrastructure as code

Infrastructure as code defines cloud resources in version-controlled files, so environments are reproducible and reviewable.

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