Do you really know what your visitors do on your website?

Reflective Data is here to tell you exactly


Data Audit
Already tracking user behavior? We make sure that every important metric is being tracked, accurately.
Analytics Setup
Ecommerce, SaaS or a blog - our experts will guarantee you will get a first-class analytics setup.
Analytics Partner
Your business needs an expert's eye on it's data. Reflective Data is here exactly for that.

Get in touch
or read more

All the Features You Need to Boost Your Conversion Rates

Form analytics

Reduce checkout abandonment and boost form conversion rates

Having a nice website is great, but it's close to worthless if you fail at the final step due to poorly handled forms.

Do you know how well are your forms performing? Do you have a measuring system specifically designed for web forms?

Reflective Data's form analytics tool monitors and reports on form KPI's, showing you exactly how effective your form is as a whole, and field-by-field.

Learn more »

Reflective Data Form Analytics

Reflective Data Heatmaps

Click Heatmaps

Heatmaps give you a detailed overview of how people are using your website.

See exactly which parts of your site get the most attention and if there's something that no one seems to notice.

Reflective Data's Heatmaps are an essential part of your website optimization.

Heatmaps are known as one of the easiest ways to get insights on how people are actually interacting with your website. And knowing how your website is being used is a crucial part of any improvement you are going to make.

Learn more »

Attribution Heatmaps

Much like regular heatmaps, attribution heatmaps give you quick insights on which parts of your websites get the most clicks.

Based on this data you can measure the performance of your CTA-s, links and other clickable elements.

Many experts have found attribution heatmaps even more useful than regular heatmaps.

Combine it with our other features and bring your decision-making to a whole new level!

Learn more »

Reflective Data Attribution Heatmaps

Reflective Data Scroll Maps

Scroll Maps

Scroll Maps work together with Heatmaps to give you even more detailed overview of which parts of your website are being seen the most, and which parts not so much.

Combine this data with other metrics on Reflective Data to figure out which information should be relocated, changed or maybe even removed.

Scroll Maps have proven to be useful on every type of pages that are longer than the "fold". No matter whether it's a blog post, sales page or a product page - Scroll Maps shows exactly how often certain elements are being seen.

Learn more »

On Site Polls

Let your visitors say exactly what they want

On Site Polls are the fastest way to find out what the visitors really want.

Collecting quantitative data is essential for optimizing your website but if you really want to give your clients an experience they are looking for, then our On Site Polls feature is the way to go.

For example: On a product page you could ask them: "What holds you back from adding X to Cart?"

Learn more »

Reflective Data On-Site Polls

Google Analytics Reports

Google Analytics Reports

Google Analytics is definitely one of the greatest and most popular tools in digital analytics.

With Reflective Data, you don't have to jump between platforms, rather you can build all your reports right in our tool.

Just like in Google Analytics, you can choose all different metrics, dimensions, segments etc.

To get you started, we've built some general reports for you.

Learn more »

Complete User Behavior Analysis

 Our main goal is to build products that will help you easily get insights on how people are using your website. What makes them take actions or what holds them back.

Latest on the blog

What is gtag.js and when should I migrate?

This article is for everyone using Google Analytics or Google AdWords on any of their websites and don’t know much about the new gtag.js, yet.

In this article, I am going to give you a quick overview of what gtag.js aka Global Site Tag is as well as who and when should consider migrating from their current tracking setup.

Read more »

It’s been a while – RDAR #10


This is Silver from Reflective Data and you are reading the 10th number of RDAR – Reflective Data Analytics Roundup that is usually published weekly.

It’s been a while since the last RDAR was published. That is because we’ve been working hard getting our platform from beta to live. And we’re almost there!

Read more »

Using Google Analytics 360 and BigQuery to Grow Your Business

Google Analytics is a very powerful free tool used by millions across the world, Google Analytics 360 (formerly Google Analytics Premium) is it’s paid and even more powerful bigger brother. BigQuery, on the other hand, is a fast, scalable and reasonably priced enterprise-level data warehouse for analytics at any scale.

In this article, I am giving you a few reasons why you should consider upgrading to Google Analytics 360 and an option to seamlessly integrate with BigQuery is a pretty good starting point.

Read more »

Not  just data

We show you exactly what to improve