analytics-dictionary / term / ai
Synthetic data
Synthetic data is artificially generated data that mimics the properties of real data.
Written by Reflective Data experts · updated Oct 5, 2026
It is used to test pipelines and models without exposing personal information, and sometimes to augment small datasets. It must be validated, since poorly generated data can mislead.
It is not automatically free of privacy risk.
related
Data qualityLarge language model (LLM)Personally identifiable information (PII)
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