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analytics-dictionary / tool overview / tracking & measurement

Firebase

Firebase is Google app development platform, which includes analytics, crash reporting, remote config and more.

Written by Reflective Data experts · updated Oct 5, 2026

Firebase Analytics, now part of GA4, collects events from iOS and Android apps. The same platform provides remote config and A/B testing for app experiences.

App events flow into GA4 and can be exported to BigQuery for deeper analysis.

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Data streamGA4 BigQuery exportGoogle Analytics (GA4)

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