At Reflective Data, we are all advocates for data-driven business. Not only does it make things easier and more logical, being data-driven in your business decisions will also save you time and make tons of more money!
As you might know, Reflective Data is not only all about the platform (form analytics, heat maps etc.) we also have an agency. And today, I would like to tell you a bit more about the services that we offer.
I have a good feeling that we could be useful for you!
It’s not about the amount or quality of the data that matters the most. It’s what you can do with it. The insights you can get by analyzing the numbers, the way you present them and the actions that are being made based on these insights.
But these insights don’t just sit there in your Google Analytics reports, you need to find them by asking the right questions.
In this article, I am going to focus on the right questions you must be asking when analyzing the data.
As there are plenty of analytics resources on the internet, we decided to list the best of them in one place (here).
We are doing our best to keep this list constantly updated!
Hi, this is Silver from Reflective Data. I am happy to announce something new: RD Analytics Roundup, a weekly update aimed to give you a good overview of what’s happening in the world of digital analytics. Why? Today, digital analytics is growing and evolving faster than ever. Staying up to date is difficult and takes a […]
Around eight months ago, we signed up for Google Optimize invite list. We finally received our access around four months later and we have now been actively using it for three months.
So, what’s our verdict? Is it going to replace other tools like Optimizely or VWO? In this article, we are going to tell you exactly what we think about Google Optimize.
Google Optimize is a free A/B testing platform that integrates seamlessly with your Google Analytics setup. Around eight months ago, we signed up for their invite list.
We finally received our access around four months later and now we have been actively using it for three months.
Here’s what you need to know in order to get started with running experiments on your website using Google Optimize.
Google Analytics, the most widely used tool for gathering data from your website usage, comes with pretty good setup out-of-the-box and will serve the needs for most basic users. Once your website becomes more sophisticated and starts getting more traffic, the default setup just won’t cut it anymore.
Luckily, changing the settings of your view in Google Analytics is rather straight forward. In this article, I am going to cover the setup I use on most websites and will give go into some more detail on the most important settings.
Let’s admit, analytics can be hard. We are taking a step to make it easier, putting together a dictionary for analytics-related terms and definitions. Take a look and contribute to the list of terms!
Today, it is safe to say that AI and machine learning are here to stay. At least every third trending submission on Producthunt has something to do with AI. These systems are becoming more prevalent in every industry, and logically, online business is no exception.